while i was mia jimmy choo did a collection for H&M which my friends waited all night in the cold for while i slept in my bed.

and then they all got beautiful leather purses and shoes and cuffs and dresses and i was the loser in the end.

SO. here are the ads that are floating around toronto

and NOW sonia rykiel is doing a line of underwear for H&M, which i had the pleasure of seeing in store today when i bought a big stripey sweater,

they say “pour” h&m, and for some reason when i saw this while walking to school it made me shiver. she’s just so french and wonderful!